L'ART Magazine

L'ART Magazine

Lost In The World: Kanye West’s Music & Fashion Collaboration

May 4, 2012 | Daniella & Letisha Jones-Ellis

We’ve always known that Kanye West pays great attention to detail and the love he has for fashion portrays that. Now, as he is increasing his workload in regards to his fashion career, Kanye has teamed up with one of the greatest talents in fashion filmmaking and she goes by the name of Ruth Hogben as well as photographer Nick Knight.

Ruth is based in London and has created many stunning films for SHOWstudio, whilst assisting Nick Knight on his film projects. It seems Kanye was drawn to her work ethic and they have worked together to produce the clean cut, fast-paced and slick images that you will see in Kanye’s latest video for single ‘Lost In The World’.

If you want to check out more of Ruth’s work, take a look here. But before you do, take a look at this artistic collaboration first. Here is Kanye West with Ruth Hogben and Nick Knight in ‘Lost In The World’.

Image Source: Advent Outpost