January 16, 2013 | Daniella & Letisha Jones-EllisThe count down is on. Thursday January 17th 2013 is the day when the NBA bring the talent on the court all the way from the US to London, UK. It’s no surprise that this game was sold out within hours, possibly minutes as this is one of those once in a lifetime opportunities.
NBA London Live 2013 has been organised on this side of the water in order to export the brand from North America. Followers of basketball and the NBA will already have a strong knowledge about the sport and its strong association, but that doesn’t mark the end for this marketing brand, especially as hit artist Misha B will be performing on the night!
You may think that Misha B hasn’t been around long enough to be classed as successful as your other favourite artists, but there is no doubting that the girl has a huge talent! Yesterday she announced that she will be performing courtside at the NBA night during half time where the Detroit Pistons and the New York Knicks compete live.
The London O2 arena will be filled with an incredible atmosphere and you can follow all the of the build up to what will be remembered as one of the highlights of 2013. Follow @NBAUK on Twitter for your hourly basketball updates!
Image Source: Get Me In