L'ART Magazine

L'ART Magazine

Victoria Beckham Continues To Build Her Empire With The Icon Collection

November 19, 2013 | Daniella & Letisha Jones-Ellis

Congratulations to Victoria Beckham for being honoured with a Bambi award last week, as she has been recognised for her hard work and developing her style empire, as well as inspiring the German public, who hosted the awards in Berlin.

Now the style icon has revealed her next line, titled the Icon collection. Over the years Victoria has designed a number of dresses that have been as sophisticated, structured, chic and elegant as each other, now she has chosen to re-work the key favourites from her many collections and create a new project.

The stand-out pieces will be transformed into new designs that will be updated with a fresh selection of colours and fabrics to suit the vision of the icon collection. Victoria has always expressed her desire to expand her brand and now she’s setting the wheels in motion.

“I introduced Icon in response to requests for designs from customers as far back as my first collection,” said Victoria. “I wanted to find a way to offer them key dresses from the archive, but in newly reworked colours and fabrics.

“I hope these updated styles will become unique, limited edition pieces and am excited to revisit other archive designs as Icon continues to grow.”

The entire collection is available from her e-commerce site and in true VB style there are lots of ‘clean and simplistic’ designs to choose from. Prices range from £1,050 to £1,750 and with a new office opening in New York, Victoria is keen to be amongst her fellow fashion inspirations and continue to bring you her ‘to-die-for’ designs.

Image Source: E Online